Top 5 Digital Marketing Agencies in Mumbai
Footnote: Wait! Isn't a footnote supposed to be at the very bottom? It literally says FOOTnote. But there's a very good reason why it's right on top. It’s to grab your attention! And that comrades, is how good creative and communication should be. Attention grabbing, unique, and memorable.
The success rate of your Ad campaign depends a lot on how creatively you put yourself out there. Targeting and strategy is very important no doubt, but nearly 50% of the success rate depends on what the audience sees and hears. Based on what they see and hear, they feel a certain way about your product and ultimately make a decision.
However, there is an ocean of research and understanding that goes into getting to know what it is that the audience wants to see, hear, and know. What is that one product, service, or range that would best address that need? Multiple other factors that come into the picture are the platforms that we use to reach out to the audience. The formats we utilize on these platforms, the targeting options available at our disposal, and a lot more! And ultimately, you need to analyze the results and gear up for what’s coming next. And this in short, is Marketing.
Digital Marketing Agencies and the Parameters
There are a hundred different ways of carrying out various marketing activities, but today we’re going to focus on Digital Marketing and the agencies who make the best use of it to their clients. The parameters that determine this list of the top digital agencies in Mumbai include various qualitative and quantitative factors such as revenue generated , whether the agencies are Google Partners or listed on Facebook Agency Directory, have won awards, carried out viral campaigns, have helped raise brand awareness of their clients, sales turnover, web registrations, app installs, tech innovations, blending online and offline, implementing a complete full funnel holistic campaign, creativity campaigns, or even utilizing digital medium for CSR activities! Being listed as Google Partners and Facebook Agency Directory is an indication that these agencies are recognized by Google and Facebook and therefore hold a higher credibility than their counterparts.
Here are the top 5 digital marketing agencies in Mumbai.
The Agency ListWATConsult
With a long list of awards globally, WATConsult, founded by Rajiv Dingra, definitely makes the list. Fastest growing brands? Clients belonging to the Fortune 500 list? It has it all. This agency works with clients across all sectors driving results not just in terms of performance, but also helping them lead on the creative front. They provide services in Digital Marketing, Solutions and Experiences.It’s definitely one of the best creative agencies in Mumbai. Website: https://www.watconsult.com/
Know what it feels like working at WATConsult:
Address: 5th Floor, Parijat house (Apte Industrial Estate), Manjrekar Lane, Dr E Moses Road, Worli, Mumbai, Maharashtra 400018
Founded in 1999 by Sidharth Rao, Webchutney is now a part of the Dentsu Aegis Network, and is most definitely an agency which knows how to get work done. Recognized as the India Agency of the Year 2019 at Cannes with 6 Lions, it also has over 350+ awards to their name. Having started off as a full service agency, it is considered as a creative powerhouse in the Digital Marketing world today.
Know what it feels like working at Webchutney:
Address: Devchand House, 5th floor, Dr Annie Besant Rd, Shiv Sagar Estate, Mumbai, Maharashtra 400018
First thing, do check out their website. The Glitch is a full service Digital Marketing Agency founded in 2009 by Rohit Raj and Varun Duggirala which was later acquired by Group M in 2018. With having worked with clients like Netflix, Tinder, Oyo, Dove and a lot more, the glitch has a strong workforce of over 200 employees spread across Mumbai and Delhi, making it a top digital marketing agency in Mumbai. Website: http://www.theglitch.in/
Know what it feels like working at The Glitch:
Address: 201, Crescent Royal, Off link Road, Andheri West, behind Morya House, Mumbai, Maharashtra 400053
Co-Led by Pallav Jain & Sarfaraz Khimani, Performics is India’s biggest performance marketing name and one of the most well-known creative agencies in Mumbai. It was formed by merging Convonix and Resultrix, two legendary advertising agencies. Providing solutions in the digital and tech spectrum, Performics is currently owned by Publicis Media and the clientele consists of some big names like Airtel, Uber and Hotstar.
Know what it feels like working at Iprospect:
Address: Urmi Estate, 16th Floor,, Ganapatrao Kadam Marg, Railway Colony, Lower Parel, Mumbai, Maharashtra 400013
Founded by brothers Suneil Chawla and Vikas Chawla, Social Beat has grown to over 150 Employees spread across 4 Cities. Social Beat is not just Mumbai’s, but one of India’s biggest independent Digital Marketing Agencies. Of what started as an orientation towards performance marketing, this agency has moved into providing an all round solution to clients across all sectors. Being Google Partners and a part of the Facebook Agency Directory, and driven by a young and experienced workforce, Social Beat surely has an edge over many other players out there. Providing a wide range of services right from SEO, SEM to Influencers, Vernacular campaigns, Social Beat is definitely one agency that will have a solution to your problem.
Know how it is working at Social Beat:
Address: Kamala Mills Compound, Trade World, D Wing, 4th floor, Senapati Bapat Marg, Lower Parel, Mumbai, Maharashtra 400013
And those are some of the top digital marketing agencies in Mumbai. But wait, there are a lot more worth mentioning! Here they are!
BC Web Wise
Ogilvy Public Relations
Most of the agencies on the list above have a presence in more than one city.
How does one decide what agency is the best fit for them?
Please note that there are various factors on which one might judge their favourite agency. The criteria and the reason for making the list may vary and so does the objective. For some it may be educational, for some it might be in terms of picking up a new job. For some it may be choosing the right agency based on their brand preference. No matter what the reason, do note that in this VUCA world, there is no one size that fits all. So while making the decision, do weigh the pros and cons. For a brand, sometimes it is beneficial to have one agency handling their branding and performance activities both. Sometimes it may become important to split them both.
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